“Identity is cause;
brand is effect.”
Branding is achieved through synchronization...
When working to build brand recognition, the key is to synchronize the logo, name, and product so the audience brain immediately associates any one element to the other two.
With today's explosive growth of visibility via web platforms, Google Analytics, and side-bar advertising, branding should actually be called "welding" instead, because the goal is to weld all elements together into a singular morphed image ~ easily recognized, quickly identified, and instantly generating reputation, credibility, and reliability.
Branding will only become successful by creating an image that can be placed into every pocket and every available resource, so no matter where a potential customer comes into contact with that image, it is immediately associated to your business. When that occurs, your company has just moved to the next level. It has "upped" its brand.
Branding is a marketing practice of creating a name, emblem or design that readily identifies and distinctively differentiates your product or service from everyone else.
Integrate your brand and reputation into
every aspect of your business.
Business logos • Taglines • Mission statement
Email signatures • Stationery • Presentations
Website design and maintenance
Marketing strategies • Printed materials
Pricing dependent on established platforms and complexity. Most services: $32/hr